Nothing falls through the cracks.
The renewal. The reply-by date. What's for dinner. The birthday that's suddenly next week. hjom keeps a quiet eye on the running of your home, so it all stops living in one head.
It's Sunday, 6pm. The week isn't planned, there's an email you've been meaning to open, and something renews soon. You're almost sure.
Every home has someone who holds it all together. Sometimes it's a parent with a head full of everyone's everything. Sometimes it's the half of a couple who somehow became the diary. Sometimes it's just you, being your own PA on top of everything else.
Nobody forgot on purpose. There's just too much to watch.
You know your home and your people better than anything ever could. That was never the problem.
hjom takes the watching. It tracks the renewals, plans the meals, reads the admin, and nudges the right person at the right moment. The important stuff stays yours. The cracks become hjom's.
No magic. Just watching.
hjom isn't a chatbot waiting for questions. It's a quiet loop that runs in the background of your home.
Connect what you already use.
Email, calendars, WhatsApp. A few minutes, once. No new app to live in, no system to feed.
hjom keeps watch.
It reads the comms, tracks the renewals, learns the rhythms, and notices what's coming before it's urgent. You don't check in on hjom. That would defeat the point.
The right nudge finds the right person.
Not a dashboard. Not a daily digest of forty things. One message, to whoever needs it, when it's useful. Swimming kit at 7:42am, not 11pm. And when you reply “yes, do it,” hjom can handle the booking too.
That's the whole trick. hjom pays attention so that you can pay attention to better things.
A Tuesday with hjom.
Tuesday, 7:42am
Swimming kit today, not PE. Non-uniform day is Thursday, not tomorrow. The chicken needs using tonight, so here’s a 20-minute recipe the whole table will eat. And the MOT is due in 12 days — want me to find a slot?
Wednesday, 5:50pm
You’re cooking tonight; Sam’s at the gym until 7, so eating at 7:30 works. Your broadband contract ends in six weeks — the out-of-contract price is £14 more a month, want me to flag options? And it’s your anniversary two weeks on Friday. The place you both liked takes bookings from tomorrow.
Thursday, 6:15pm
Your home insurance renews Friday week, £140 up on last year — want me to flag alternatives? The salmon needs using tonight. And your mum’s birthday is a week on Saturday; the frame she liked is back in stock.
That's hjom. Nothing dramatic. Just nothing dropped.
The invisible work of running a home, caught.
Meals & food
What’s for dinner, sorted
hjom learns what your table really eats, whether that’s four plates or one, suggests the week’s menus, builds the shopping list, and works around allergies, leftovers, and whatever’s already in the fridge.
Life admin
Dentist, MOT, boiler service
The appointments and renewals that only exist once they’re overdue. hjom tracks them, prompts you to book before they bite, and keeps the details for next time.
Weekly rhythms
Your week, in one calm view
Calendars, commitments, who’s where when. Whether that’s a household of five or a diary of one, the whole picture, without anyone having to hold it in their head.
School & activities
Never miss non-uniform day again
If school runs through your life, hjom reads the emails so they actually get read: permission slips, fixtures, club schedules, and a reminder to whoever’s doing the school run. Not at midnight. Not after the deadline.
Shopping & groceries
Lists that build themselves
Items appear from meal plans and running-low alerts. Lists update live, shared with whoever’s at the shops, or just synced between you and your future self in aisle four.
Household knowledge
Known by the home, not held in a head
Allergies, sizes, GP details, the boiler model, which gift went down well last year. The stuff someone always has to know becomes something the household holds together, and hjom keeps current. Live with others? It’s finally shared. Live alone? It’s finally written down somewhere that answers back.
Bills & budget
The boring stuff, watched
Renewal dates remembered, price rises spotted, and the bill that quietly went up flagged from the email it arrived in. No spreadsheets, no dread.
Trips & travel
The bookings, minded
Every confirmation kept in one place, check-in reminders when they matter, and the passport expiry you’d otherwise have discovered at the airport.
Tap any card to learn more
However you run a home.
The one who remembers everything for everyone.
You'll still be the one who knows. You just won't be the only safety net. The mental load, finally shared.
A family in full flight.
School runs, swim kits, six calendars in four heads. hjom keeps the plates spinning and tells you which one is about to wobble.
A couple splitting the load.
One of you became the diary and neither of you decided that. hjom evens it out: the nudge goes to whoever's turn it is, not everything to one of you.
A household of one.
Every job on the list is yours, including remembering the list. hjom takes the watching off your plate, so life admin stops being a second job. The mental load, lifted.
Wherever you already are.
The right nudge, in the right place, at the right moment. A recipe on your phone at the shops. A reminder on WhatsApp on the way home. The week ahead on your laptop on Sunday night.
Fair questions.
No. Assistants wait to be asked; the whole problem is that you have to remember to ask. hjom works the other way round. It’s busy on your behalf all day: reading the comms, planning the meals, watching the dates. And it speaks up whenever it has something genuinely worth saying, which in a busy home is most days. What it never does is make noise to justify its existence. No streaks, no check-ins, no nagging. Every message earns its place, so when hjom speaks, you look.
Whatever runs your life now: email, calendars, WhatsApp. You choose what to connect, and hjom only sees what you’ve connected. It starts useful with just one or two. WhatsApp is opt-in per chat: hjom only sees the groups you add it to, never your whole history.
You decide. Every piece of information has an audience you control: just you, both of you, the whole household. Kids’ details, health notes and finances are private by default and stay that way unless you say otherwise.
It belongs to you. No ads, no selling data, no training models on your family’s life. Leave whenever you like and take everything with you. This isn’t small print; it’s the reason hjom can exist at all. A safety net you don’t trust is just a net.
Yes, once it launches, and honestly, that should reassure you. You’ll be the customer, not the product. Founding households get early access and a say in what’s fair.
hjom is live in one household today (the one it’s named after) and coming to founding households next. Join the list above and you’ll hear the moment it’s ready for yours.
What hjom knows about your home belongs to you. Private by default, visible only to the people you choose, if you choose anyone at all. No ads, no selling data. Ever.
Be a founding household.
hjom is being built in a real home before it reaches yours. The first households in won't just get early access; they'll shape what hjom watches, how it speaks, and where the line sits between helpful and annoying. In exchange for the occasional honest opinion, you go to the front of the queue.